SEO Specialist · Oradea, Romania
Mercer & Whitaker runs deep technical audits and precision keyword strategies that push your pages into positions that drive real traffic.
Most websites have dozens of ranking opportunities left untapped: crawl errors quietly blocking indexation, keyword cannibalism splitting authority across pages, and backlink profiles that send mixed signals to Google. Mercer & Whitaker specialises in finding exactly these gaps. We combine rigorous crawl analysis, search-intent mapping, and content gap research to build an SEO plan that is specific to your domain, your competitors, and your market. Every recommendation is tied to a ranking impact estimate — so you always know what you're working on and why it matters.
Everything we do is measurable and reported back to you in plain language.
We audit Core Web Vitals, crawl budgets, structured data, and site architecture to eliminate the technical friction preventing your pages from ranking. You receive a prioritised fix list with estimated impact scores — not a 40-page PDF you'll never read.
Intent-first keyword mapping across your entire topic cluster, segmented by funnel stage. We identify the high-value terms your competitors are ranking for and chart a realistic path to overtaking them, using RON-validated search volume data from multiple tools.
Existing content is your fastest ranking lever. We score every page against the top-10 SERP competitors and rewrite or restructure underperforming pieces — adjusting entity coverage, internal linking, and semantic depth — to recover lost rankings within weeks.
Only editorially earned placements on contextually relevant domains. We run outreach campaigns targeting publishers your target audience already reads, tracking domain-rating lifts and referral traffic alongside ranking improvements so you see the full picture.
After Mercer & Whitaker's technical audit in March, we fixed eleven crawl errors we didn't even know existed. By June, our primary commercial keyword had moved from page 4 to position 7 on page 1 — organic sessions up 38% in the same period.
Andrei Moldovan, Founder, Cluj-Napoca
Get a free 15-minute site assessment — no commitment, just data.
130+
Domains audited since 2018, ranging from local Romanian service businesses to pan-European e-commerce stores with over 50,000 indexed pages.
Top-5
Average ranking position achieved for primary commercial keywords within six months of a full engagement — verified across our last 40 client campaigns.
47%
Median organic traffic increase across all active clients in the first year, measured against the 90-day baseline recorded at project kick-off.